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Mia

Creating a future-facing digital experience for VARD

A dark ocean from above, with the logo VARD overlaid

A refreshed digital experience for a leader in specialized vessels

To secure VARD's position as one of the world's major designers and builders of specialized vessels, and to support their upward trajectory even further, Manyone collaborated to create a refreshed and future-proof digital experience.

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Challenge

Evolving to stay competitive

VARD is one of the world’s major designers and builders of specialized vessels. They needed a modern, scalable digital presence that reflects their expertise and supports their ambitious growth. Their existing tools lacked the adaptability and structure required to meet operational needs and future demands in a highly competitive market.


Approach

Aligning identity and functionality

We reimagined VARD’s digital experience, enhancing their visual identity while ensuring functionality for diverse user groups. Collaborating with internal teams and external developers, we created tailored tools for sales and marketing to support implementation and hit the ground running. To ensure a seamless corporate integration of the new experience, we partnered with VARD’s strategy owners and content creators, as well as Solvr, a specialized developer agency.

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Outcome

Enabling digital-first growth

Bringing digital, communication, and strategy professionals together helped us deliver a future-proof workflow and a streamlined CMS system, allowing VARD to integrate the new experience effectively and scale it for future needs. The refreshed digital experience gives VARD a strong and clear digital identity, which will underpin their business for years to come, and support their upward trajectory within the industry.

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A screenshot from the VARD website

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Jon Styrkestad Haukaas

Jon Styrkestad Haukaas

Partner, Co-Head of Manyone OSL

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