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Strategy

Customer experience (CX) strategy


Overview

Shape experiences for loyalty and growth

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At Manyone, we help shape customer experiences that are meaningful, memorable, and built for long-term success.

You've found your CX partner

We collaborate with you to create a CX strategy that integrates deep customer insights, innovative design, and AI-driven solutions to create cohesive journeys that resonate with users and deliver tangible value.

From mapping key touchpoints to personalizing interactions and enabling AI-powered insights, we empower brands to stay responsive and relevant, fostering customer loyalty in a fast-evolving landscape.

We're here to help you with

  • End-to-end journey mapping
  • AI-powered personlization
  • CX analytics and continuous improvement
  • Omnichannel design and integration
  • Experience innovation and rapid prototyping
The lab of the future

Creating tangible future customer journeys

For Roche, we've made the CX vision for an integral part of their business come to life through interactive prototypes and immersive visualizations of customer journeys.

Unicef logo

Integrated experience transformation

We're working with Zurich Insurance to provide a seamless, integrated, and personlized customer experience. Zurich's ambition: To become the insurer of choice.

Roche logo

Making online sales delightful

We have helped Volvo enhance their digital touchpoints, crafting a vision for personalization as part of the company's transition to online business and fully electric mobility.


Our expertise

Crafting impactful, AI-powered customer journeys

Melanie Becker

Meet an expert

Melanie Becker is a Lead Strategist at Manyone, working at the intersection of strategic innovation and CX design.

Our strategists, designers, and technologists work closely with your team to shape impactful customer journeys, using AI to deliver personalized experiences and data-driven insights.

Our offerings within CX strategy include:

We identify every touchpoint of the customer journey, focusing on pivotal moments that can elevate the experience. By deeply understanding these interactions, we design pathways that align with customer needs, enhancing satisfaction and engagement.

Our AI-driven personalization approach adapts in real-time to individual preferences, crafting relevant and engaging experiences that build customer loyalty. Using AI to predict needs and tailor interactions, we deepen customer connections at every step.

Through data analysis and AI insights, we help brands continuously optimize their customer experience. By monitoring performance and customer sentiment, we identify areas for improvement and adapt strategies to keep pace with evolving expectations.

We ensure consistency across digital, physical, and service channels by taking an omnichannel approach. By aligning experiences, we enable seamless interactions that reflect a unified brand, regardless of where or how customers connect.

We explore and validate new CX concepts quickly through prototyping. This agile method allows us to test ideas in real time, refining them based on customer responses to ensure the final product is impactful and market-ready.

Inventing a smooth user journey on the flipchart is easy. The real challenge is bringing this journey to life. Together with Manyone we managed to not only create a target vision for the entire end-to-end journey, but we are able to cut this vision into digestible pieces for our development teams and are able to gather and quickly react to new challenges.

Gordian Knauss

UX Lead Fiber

Telekom Deutschland

Client results

A woman in a hurry, drinking from a cup in a kitchen

Zurich

Leading the way in customer-centric insurance

A cell phone on a magenta colored background

Deutsche Telekom

Designing a digital and fully integrated user journey

A dark ocean from above, with the logo VARD overlaid

VARD

Creating a future-facing digital experience for a leader in specialized vessels

A visualization of a person wearing a VR headset, playing and exploring different virtual worlds in her bedroom

Magic Leap

Redefining user experiences across any sector through extended reality

A laptop open to the yes streaming platform

yes

Redefining the digital experience for a premium TV provider


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